{"id":4245,"date":"2017-03-29T03:00:33","date_gmt":"2017-03-28T21:30:33","guid":{"rendered":"https:\/\/pothi.com\/blog\/?p=4245"},"modified":"2017-03-21T09:34:11","modified_gmt":"2017-03-21T04:04:11","slug":"marketing-tip-asking-for-help","status":"publish","type":"post","link":"https:\/\/pothi.com\/blog\/2017\/03\/29\/marketing-tip-asking-for-help\/","title":{"rendered":"Marketing Tip: Finding Influencers"},"content":{"rendered":"<p>Once you&#8217;ve written the book, you need the help of influencers or your fans to push the book sales. Influencers could be fellow authors, bloggers, reviewers, teachers, celebrities, fans and so many others. If other social media users tap your book into their social networks, it does help get the word out.<\/p>\n<p>How do you find influencers? They could be your own friends or friends of friends. They could be people you look up to, other authors or readers who believe in your work.<\/p>\n<p><img data-attachment-id=\"4249\" data-permalink=\"https:\/\/pothi.com\/blog\/2017\/03\/29\/marketing-tip-asking-for-help\/booksales-01\/\" data-orig-file=\"https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2017\/03\/booksales-01.jpg?fit=301%2C301&amp;ssl=1\" data-orig-size=\"301,301\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"booksales-01\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2017\/03\/booksales-01.jpg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2017\/03\/booksales-01.jpg?fit=301%2C301&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-4249 alignleft\" src=\"https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2017\/03\/booksales-01.jpg?resize=301%2C301&#038;ssl=1\" alt=\"booksales-01\" width=\"301\" height=\"301\" srcset=\"https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2017\/03\/booksales-01.jpg?w=301&amp;ssl=1 301w, https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2017\/03\/booksales-01.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2017\/03\/booksales-01.jpg?resize=300%2C300&amp;ssl=1 300w\" sizes=\"(max-width: 301px) 85vw, 301px\" data-recalc-dims=\"1\" \/>Gaining the support of influencers is a hard-won process and doesn&#8217;t happen overnight. You can&#8217;t flood someone&#8217;s inbox with emails and demand that they tweet about your book. It has to be on the basis of trust and this will take time plus you&#8217;ll have to return the favor as well.<\/p>\n<p>How do you feel about promoting your book when you go out for book meets? Do you think that you are pushing the sell too hard? Do you feel better when someone recommends your book, instead of you having to do it? In the beginning, it will be hard and also pointless, considering the number of voices involved in self-promotion but if you connect with the right people, your book may just be known.<\/p>\n<p>This is an excellent post by Jane Friedman about <a href=\"https:\/\/janefriedman.com\/how-find-reach-influencers-help-promote-your-book\/\" target=\"_blank\">how to find and reach influencers to promote your book<\/a>. Read it.<\/p>\n<p>Another post on how to establish a <a href=\"http:\/\/lindsayburoker.com\/book-marketing\/how-do-you-establish-a-fan-base-before-you-launch-your-book\/\">fan base<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Once you&#8217;ve written the book, you need the help of influencers or your fans to push the book sales. Influencers could be fellow authors, bloggers, reviewers, teachers, celebrities, fans and so many others. If other social media users tap your book into their social networks, it does help get the word out. How do you &hellip; <a href=\"https:\/\/pothi.com\/blog\/2017\/03\/29\/marketing-tip-asking-for-help\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Marketing Tip: Finding Influencers&#8221;<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[26],"tags":[56,215,213,214,194],"jetpack_featured_media_url":"","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7vAZr-16t","jetpack-related-posts":[{"id":5662,"url":"https:\/\/pothi.com\/blog\/2021\/09\/07\/pothi-com-book-store-buy-a-book-day\/","url_meta":{"origin":4245,"position":0},"title":"Visit the Pothi.com Book Store on Buy a Book Day and Support an Author Today!","date":"September 7, 2021","format":false,"excerpt":"Today is Buy a Book Day! 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Non-fiction is often seen as being dry and boring, but nothing could be further from the truth. And the sales speak for themselves - well-written educational books, textbooks and\u2026","rel":"","context":"In &quot;Writing&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4364,"url":"https:\/\/pothi.com\/blog\/2017\/11\/27\/5-common-mistakes-authors-and-self-publishers-make-while-assigning-isbns-to-their-books\/","url_meta":{"origin":4245,"position":2},"title":"5 Common Mistakes Authors and Self-publishers Make While Assigning ISBNs to their Books","date":"November 27, 2017","format":false,"excerpt":"It's not enough getting the International Standard Book Number (ISBN). This numeric identifier that contains thirteen digits needs to be properly understood before you add it to your book. In this article, we look at five common misconceptions\u00a0that people have about these much-coveted ISBNs. \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u2026","rel":"","context":"In &quot;General&quot;","img":{"alt_text":"","src":"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/d\/d2\/ISBN.JPG","width":350,"height":200},"classes":[]},{"id":4734,"url":"https:\/\/pothi.com\/blog\/2019\/09\/16\/interview-surjit-singh\/","url_meta":{"origin":4245,"position":3},"title":"Interview: Surjit Singh","date":"September 16, 2019","format":false,"excerpt":"We spoke to Surjit Singh, author of Edwina: An Unsung Bollywood Dancer of the Golden Era, The Illustrated History of Punjabi Cinema (1935-1985) and Indurani: An Unsung But Unforgettable Heroine Of The Early Talkies. Professor Surjit Singh is a retired Theoretical Physicist. 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