{"id":5684,"date":"2021-09-25T09:30:13","date_gmt":"2021-09-25T04:00:13","guid":{"rendered":"https:\/\/pothi.com\/blog\/?p=5684"},"modified":"2021-09-24T19:19:58","modified_gmt":"2021-09-24T13:49:58","slug":"world-pharmacists-day-pharma-books-pothi-com-store","status":"publish","type":"post","link":"https:\/\/pothi.com\/blog\/2021\/09\/25\/world-pharmacists-day-pharma-books-pothi-com-store\/","title":{"rendered":"World Pharmacists Day: Six Pharma Books at The Pothi.com Store"},"content":{"rendered":"<p>The World Pharmacists Day commenced at the FIP Council 2009 in Istanbul to encourage activities that promoted the role of the pharmacist in improving health in every corner of the world.<\/p>\n<p>We have a large number of books at the Store that have to do with the pharma field:<\/p>\n<p><a href=\"https:\/\/store.pothi.com\/book\/vivek-hattangadi-pharma-first-line-leader-ceo-roadmap-success\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" src=\"https:\/\/i1.wp.com\/simg.pothi.com\/01ZnRKb7So5nJyTsWfdAthPmM24Q1h-DfUceCVCaoeE\/rs:fit\/w:371\/h:477\/el:1\/g:sm\/cb:rev-8\/bG9jYWw6Ly8vaW1h\/Z2VzL3Byb2R1Y3Rz\/LzIwMTkvMDEvU0tV\/MjY1OC9JbWFnZV8w\/LmpwZw.jpg?resize=150%2C232&#038;ssl=1\" alt=\"PHARMA FIRST-LINE LEADER TO CEO: THE ROADMAP TO SUCCESS\" width=\"150\" height=\"232\" data-recalc-dims=\"1\" \/>PHARMA FIRST-LINE LEADER TO CEO: THE ROADMAP TO SUCCESS | Pothi.com<\/a><\/p>\n<div class=\"book-description\">\n<div class=\"book-desc\">\n<p>A roadmap to success and brief autobiographies of four eminent persons from the Indian pharmaceutical industry who have risen from medical representatives to managing directors \/ CEOs. The author, Prof. Vivek Hattangadi has put in over 30 years in the pharmaceutical industry, beginning his career as a medical representative, later working in brand management and rising to the position of Head of Sales and Marketing in India\u2019s topmost transnational pharmaceutical house. In January 2004, he started his own consultancy firm <a href=\"http:\/\/www.theenablers.org\/\">The Enablers<\/a> that specializes in pharma brand management &amp; training.<\/p>\n<p class=\"title-type\"><a href=\"https:\/\/store.pothi.com\/book\/vivek-hattangadi-how-get-doctors-addicted-your-brand-13-unshakable-laws-pharma-branding\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright\" src=\"https:\/\/i2.wp.com\/simg.pothi.com\/ayhDbEa7mkCUEK2nmtXStpewCXdGqTRWUmXaaxzMrmQ\/rs:fit\/w:371\/h:477\/el:1\/g:sm\/cb:rev-8\/bG9jYWw6Ly8vaW1h\/Z2VzL3Byb2R1Y3Rz\/LzIwMTkvMDIvU0tV\/MTA0OTYvSW1hZ2Vf\/MC5qcGc.jpg?resize=150%2C192&#038;ssl=1\" alt=\"HOW TO GET DOCTORS ADDICTED TO YOUR BRAND - 13 UNSHAKABLE LAWS OF PHARMA BRANDING\" width=\"150\" height=\"192\" data-recalc-dims=\"1\" \/>HOW TO GET DOCTORS ADDICTED TO YOUR BRAND &#8211; 13 UNSHAKABLE LAWS OF PHARMA BRANDING | Pothi.com<\/a><\/p>\n<p>Another book by Vivel Hattangadi, here the author talks about the 13 virtues that Benjamin Franklin advocated and the 13 laws of pharma branding. The author focuses on Good Marketing Practices and each law is the culmination of observation and experience.<\/p>\n<p><a href=\"https:\/\/store.pothi.com\/book\/vivek-hattangadi-what-pharma-ceo-wants-brand-manager-overcome-tough-challenges-pharma-branding-\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" src=\"https:\/\/i2.wp.com\/simg.pothi.com\/qajEo-HQFv2MyDpEztdW-AcF8fz10VqxGJgGvc97dIA\/rs:fit\/w:371\/h:477\/el:1\/g:sm\/cb:rev-6\/bG9jYWw6Ly8vaW1h\/Z2VzL3Byb2R1Y3Rz\/LzIwMTkvMDEvU0tV\/Njk3My9JbWFnZV8w\/LmpwZw.jpg?resize=151%2C195&#038;ssl=1\" alt=\"WHAT THE PHARMA CEO WANTS FROM THE BRAND MANAGER: OVERCOME THE TOUGH CHALLENGES OF PHARMA BRANDING (Edition III)\" width=\"151\" height=\"195\" data-recalc-dims=\"1\" \/><\/a><a href=\"https:\/\/store.pothi.com\/book\/vivek-hattangadi-what-pharma-ceo-wants-brand-manager-overcome-tough-challenges-pharma-branding-\/\">WHAT THE PHARMA CEO WANTS FROM THE BRAND MANAGER: OVERCOME THE TOUGH CHALLENGES OF PHARMA BRANDING (Edition III) | Pothi.com<\/a><\/p>\n<p>The Chinese bamboo tree is the miracle that all brands can learn from. It doesn&#8217;t grow until after five years of nurture but when it does it shoots up extremely high. What happens in the five years of watering the bamboo is that it grows an elaborate network of roots. So keep working on the brand and it will come into the limelight eventually.<\/p>\n<p><a href=\"https:\/\/store.pothi.com\/book\/dr-sagar-naskar-conceptual-pharmacy-0\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright\" src=\"https:\/\/i2.wp.com\/simg.pothi.com\/zmlY26LSO5ZjHDF1UYRZt4G0LplRPnPnXUxwjTNxc94\/rs:fit\/w:371\/h:477\/el:1\/g:sm\/cb:rev-4\/bG9jYWw6Ly8vaW1h\/Z2VzL3Byb2R1Y3Rz\/LzIwMTkvMDEvU0tV\/NjA0MC9JbWFnZV8w\/LmpwZw.jpg?resize=152%2C215&#038;ssl=1\" alt=\"CONCEPTUAL PHARMACY\" width=\"152\" height=\"215\" data-recalc-dims=\"1\" \/>CONCEPTUAL PHARMACY | Pothi.com<\/a><\/p>\n<p>Like many books at the Store, this one is academic and designed for the candidates who are preparing for competitive examination.\u00a0 This book contains important portions covering almost all major areas of Pharmacy subject such as Pharmaceutical Chemistry, Pharmacognosy, Pharmacology, Pharmaceutics, Biochemistry, Analytical Chemistry, Forensic Pharmacy and Microbiology to some extent.<\/p>\n<p><a href=\"https:\/\/store.pothi.com\/book\/dr-premnath-shenoy-indian-pharmaceutical-regulations\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" src=\"https:\/\/i0.wp.com\/simg.pothi.com\/rgU6v5oW834rR8r5sSfV_XQ1H9Med0Xtwmx3dZNtZFQ\/rs:fit\/w:371\/h:477\/el:1\/g:sm\/cb:rev-3\/bG9jYWw6Ly8vaW1h\/Z2VzL3Byb2R1Y3Rz\/LzIwMjEvMDcvU0tV\/MTY0MTgvSW1hZ2Vf\/MC5qcGc.jpg?resize=150%2C226&#038;ssl=1\" alt=\"Indian Pharmaceutical Regulations\" width=\"150\" height=\"226\" data-recalc-dims=\"1\" \/>Indian Pharmaceutical Regulations by Dr. Premnath Shenoy\u00a0 | Pothi.com<\/a><\/p>\n<div class=\"book-description\">\n<div class=\"book-desc\">\n<p>The book explains key Indian pharmaceutical regulations in an easy-to-understand presentation. The book targets Pharmacy and Life sciences graduates seeking to make a career in Pharmaceutical Industry. It is also beneficial to key professionals and startup sector in the pharmaceutical industry to ensure compliance. Dr Premnath Shenoy has nearly four decades of rich experience in the area of Pharmaceutical Research, Quality, Regulatory affairs and compliance.<\/p>\n<p><a href=\"https:\/\/store.pothi.com\/book\/david-andersson-pharmacology-nurses-pharmacology-study-checklist-questions-and-rationales-easil\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright\" src=\"https:\/\/i2.wp.com\/simg.pothi.com\/2BWyoQVnVGXmt8MJO2Fks3uewnobQzl9H1XjrvG3TIQ\/rs:fit\/w:371\/h:477\/el:1\/g:sm\/cb:rev-3\/bG9jYWw6Ly8vaW1h\/Z2VzL3Byb2R1Y3Rz\/LzIwMTkvMDEvU0tV\/NzMxNS9JbWFnZV8w\/LmpwZw.jpg?resize=151%2C227&#038;ssl=1\" alt=\"Pharmacology for Nurses: Pharmacology Study Checklist, Questions and Rationales to easily Pass the NCLEX test\" width=\"151\" height=\"227\" data-recalc-dims=\"1\" \/>Pharmacology for Nurses: Pharmacology Study Checklist, Questions and Rationales to easily Pass the NCLEX test | Pothi.com<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>The book provides ample practice for the NCLEX. 15% of the NCLEX test plan comprises pharmacology questions. The aim of this book is to provide an NCLEX pharmacology study checklist that highlights the most important topics.<\/p>\n<p>Go to the <a href=\"https:\/\/store.pothi.com\/\">Store<\/a> for more titles.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The World Pharmacists Day commenced at the FIP Council 2009 in Istanbul to encourage activities that promoted the role of the pharmacist in improving health in every corner of the world. We have a large number of books at the Store that have to do with the pharma field: PHARMA FIRST-LINE LEADER TO CEO: THE &hellip; <a href=\"https:\/\/pothi.com\/blog\/2021\/09\/25\/world-pharmacists-day-pharma-books-pothi-com-store\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;World Pharmacists Day: Six Pharma Books at The Pothi.com Store&#8221;<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":5690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[291],"tags":[578,577,579],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2021\/09\/Blue-and-Black-Super-Swiss-Ingredients-and-Benefits-Medicine-Poster-Facebook-Post-2.png?fit=940%2C788&ssl=1","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7vAZr-1tG","jetpack-related-posts":[{"id":5704,"url":"https:\/\/pothi.com\/blog\/2021\/09\/28\/interview-vivek-hattangadi-author-pharma-brand-management-books\/","url_meta":{"origin":5684,"position":0},"title":"Interview: Vivek Hattangadi- Author of Pharma Brand Management Books","date":"September 28, 2021","format":false,"excerpt":"It was World Pharmacist's Day last week on September 25. We got an opportunity to speak with author Vivek Hattangadi,\u00a0author of several pharma-brand\u00a0 management books at the Pothi.com Store. You can reach Vivek Hattangadi at vivekhattangadi@theenablers.org for brand management consulting, and training. Pothi.com: You have been invested in the pharma\u2026","rel":"","context":"In &quot;Interviews &amp; Stories&quot;","img":{"alt_text":"Photograph of Vivek Hattangadi","src":"https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2021\/09\/Vivek-With-Book-.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":5662,"url":"https:\/\/pothi.com\/blog\/2021\/09\/07\/pothi-com-book-store-buy-a-book-day\/","url_meta":{"origin":5684,"position":1},"title":"Visit the Pothi.com Book Store on Buy a Book Day and Support an Author Today!","date":"September 7, 2021","format":false,"excerpt":"Today is Buy a Book Day! On this day, we thought about talking about the Pothi.com Store, the place where all the authors who use the Pothi.com platform are at. Once you decide to self-publish, you can upload your files onto the system and ta-da your book shows up at\u2026","rel":"","context":"In &quot;Pothi.com Books&quot;","img":{"alt_text":"Buy a Book Day","src":"https:\/\/i2.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2021\/09\/buyabookfb.png?fit=940%2C788&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5710,"url":"https:\/\/pothi.com\/blog\/2021\/09\/30\/international-translation-day-5-translated-books-at-the-pothi-com-store\/","url_meta":{"origin":5684,"position":2},"title":"International Translation Day: 5 Translated Books at the Pothi.com Store","date":"September 30, 2021","format":false,"excerpt":"Today is International Translation Day! On this day translators are celebrated all over the world. It's held on September 30, on the day of the feast of St. Jerome, the patron saint of translators. We located a couple of translated books at the Pothi.com Store: Select Translations of Rabindranath Tagore:\u2026","rel":"","context":"In &quot;Pothi.com Books&quot;","img":{"alt_text":"International Translation Day","src":"https:\/\/i2.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2021\/09\/fb-translation.png?fit=940%2C788&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5574,"url":"https:\/\/pothi.com\/blog\/2021\/08\/14\/epic-ramayana-books\/","url_meta":{"origin":5684,"position":3},"title":"Reading the Epic in the Month of Rain and Ramayana","date":"August 14, 2021","format":false,"excerpt":"Ramayana Masam or the Month of Ramayana is an important month especially in the southern state Kerala, India. It is observed in the month of \u2018Karkidakam\u2019, which refers to the monsoon season between July to August. During this time, the Ramayana epic, which tells the story of Ram and Sita\u2026","rel":"","context":"In &quot;Writers of India&quot;","img":{"alt_text":"Graphic on Ramayana books in the store","src":"https:\/\/i2.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2021\/08\/ramayana-fb.png?fit=940%2C788&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5714,"url":"https:\/\/pothi.com\/blog\/2021\/10\/01\/world-vegetarian-day-5-vegetarian-cookbooks-at-the-pothi-com-store\/","url_meta":{"origin":5684,"position":4},"title":"World Vegetarian Day: 5 Vegetarian Cookbooks at the Pothi.com Store","date":"October 1, 2021","format":false,"excerpt":"World Vegetarian Day is observed by vegetarians world over on October 1. It was established by the North American Vegetarian Society in 1977 and endorsed by the International Vegetarian Union in 1978. The aim: To promote the joy, compassion and life-enhancing possibilities of vegetarianism. We found a couple of vegetarian\u2026","rel":"","context":"In &quot;Pothi.com Books&quot;","img":{"alt_text":"Happy Vegetarian day","src":"https:\/\/i2.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2021\/10\/Happy-Vegetarian-day-Facebook-Post.png?fit=940%2C788&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5693,"url":"https:\/\/pothi.com\/blog\/2021\/09\/27\/travel-books-pothi-com-store-world-tourism-day\/","url_meta":{"origin":5684,"position":5},"title":"9 Travel Books from the Pothi.com Store on World Tourism Day","date":"September 27, 2021","format":false,"excerpt":"Today is World Tourism Day. During an era when travel has receded into the shadows of the pandemic, we thought we would talk about some of the travel literature available at the Pothi.com Store. There are quite a few books as self-publishing is an ideal medium for travel bloggers and\u2026","rel":"","context":"In &quot;Self Publishing&quot;","img":{"alt_text":"World Tourism Day","src":"https:\/\/i1.wp.com\/pothi.com\/blog\/wp-content\/uploads\/2021\/09\/Chartreuse-Mint-Pink-Fun-Vacation-Inspiration-Plan-Facebook-Post.png?fit=940%2C788&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/posts\/5684"}],"collection":[{"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/comments?post=5684"}],"version-history":[{"count":6,"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/posts\/5684\/revisions"}],"predecessor-version":[{"id":5692,"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/posts\/5684\/revisions\/5692"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/media\/5690"}],"wp:attachment":[{"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/media?parent=5684"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/categories?post=5684"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pothi.com\/blog\/wp-json\/wp\/v2\/tags?post=5684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}