The Leadership Brand is built over a period of time which requires consistent performance and ability to market yourselves which leads to a perception about you thereby creating an image. It is a studiously crafted personality profile of an individual. You need to nurture your network. Emulating the right leaders is a key to success.

In a nutshell, this book will help :

1] Readers in providing an insight on various Leadership Models that will help them unshackle the usual patterns, emanating from experiential learning of academia and industry expert partnership.

2] Readers in developing their leadership depth and breadth.

3] Organisations in building both managerial and leadership capability.

4] Entrepreneurs to increase their depth and create high performing organisations.