Language: English
Details: 64 pages, 6 inch x 9 inch size, B&W
Price: Rs.100.00 + shipping
This book gives a snapshot of the journey of nine women, who have plunged into entrepreneurship, in areas as diverse as fashion design to media, health centres to arts centre. What ties them together, other than the fact they are all alumni of the Management Program for Women Entrepreneurs (MPWE) at the Indian Institute of Management Bangalore (IIMB) is a strong belief in their ideas. Their drive, chutzpah and stamina have started them in their quest for success in their chosen enterprises. These easy-to-read cases by Sria Majumdar during her summer internship at IIMB document the interesting start-up experiences of these entrepreneurs who have started an innovative enterprise after attending the MPWE. The MPWE has been a catalyst for many such startups by its alumni over the years. As seen in these cases, many alumni have converted their unique skill or area of keen personal interest into viable enterprises that uniquely serve customers and provide immense personal satisfaction to the entrepreneurs. These cases will surely inspire more women to create such innovative enterprises. Do read the entire book for free online and gift it to someone you believe will benefit from reading it - Anjana Vivek and Ganesh N. Prabhu (Program Directors MPWE) http://www.nsrcel.org
16 August 2009 - 1:07pm
The book showcases innovative small business set up by women entrepreneurs. The author has presented various new ideas being experimented by newcomer first generation entrepreneurs. The width of the coverage is very impressive. My kudos to the entrepreneurs featured and to the author for sharing such inspiring success stories for the present and future generation aspirants.
Gopinath Mavinkurve
Hobbyist Writer and Observational Humorist
16 August 2009 - 11:28am
The idea is unique and the selection of people covers all sectors - from fashion to services to socially relevant initiatives. As a writer, who began with a career in Journalism, I was especially impressed with Meera's venture, Citizen Matters. Though Citizen Matters, a Bangalore-based online and print magazine, was launched a year ago and I am a resident of Bangalore I came to know about it only after reading this book! I think this is proof enough of the fact that Sria's book has identified a felt need. I have no doubt that the featured entrepreneurs will inspire more women, and men, to join their ranks.
--
Revathi S Kumaran