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Startup Funding _Strategies, Sources & Success Stories

Dr. Parul Sharda, Ms. Sona Parani, Dr. Shinki K Pandey
Type: Print Book
Genre: Business & Economics
Language: English
Price: ₹330 + shipping
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Description

This book is a comprehensive guide for aspiring and early-stage entrepreneurs navigating the complex world of startup financing. Designed to demystify the funding journey, it equips readers with essential knowledge of funding strategies, available sources, financial instruments, and real-world insights to make informed financial decisions.

Divided into five practical and well-structured units, the book begins by establishing a solid foundation in the Startup Ecosystem and Funding Fundamentals, followed by a deep dive into Sources & Instruments of Startup Funding, including angel investors, venture capital, crowdfunding, and government schemes. It further explores Investment Rounds, Startup Valuation, and Financial Planning – critical elements that influence investor decisions and business scalability.

The fourth unit addresses the art of Pitching, understanding the Legal Framework, and building long-term Investor Relations. Finally, the book concludes with real-life Case Studies, common Challenges, and the evolving Future of Startup Funding, offering valuable lessons from successful ventures.

This...

About the Authors

Dr. Parul Sharda is an Associate Professor at Medi-Caps University, Indore, with over 15 years of academic experience and corporate exposure at Reliance Industries, Navi Mumbai. She currently serves as the MP State Convener of the Research Foundation of India and the MP State President of WICCI’s Financial Literacy and Management Council. She is also a registered PhD guide and a passionate mentor to aspiring scholars and entrepreneurs.
Dr. Sharda specializes in International Business, Economics, and Entrepreneurship. She has authored notable books including “Macro Economics – An Indian Perspective”, “Minimalism – A New Lifestyle Statement”, and “अर्थशास्त्र -I”. With over 50 research papers published in UGC CARE, Scopus, and ABDC-indexed journals, her academic contributions are widely recognized. She has received prestigious awards such as the SDG Ambassador Award (2024), Best Researcher Award by RULA Foundation, and Global Empowerment Award (2021).
She is also a columnist with Free Press and News Track...

Book Details

ISBN: 9789334300345
Publisher: Pothi
Number of Pages: 293
Dimensions: 6"x9"
Interior Pages: B&W
Binding: Paperback (Perfect Binding)
Availability: In Stock (Print on Demand)

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